No upfront fees. You pay only after removal. How it works

Reputation

Reddit monitoring.

Most Reddit problems are cheaper to handle on day one than on day sixty. Monitoring is how you get day one.

No upfront fees. You pay only after removal.

This is for you if

Sound familiar?

  • 01

    You want early warning on posts about your brand or founders.

  • 02

    You have had a Reddit issue and want to catch a repeat.

  • 03

    You need a report on Reddit sentiment for leadership.

  • 04

    You are launching something and expect scrutiny.

How Reddit handles this

What actually decides the outcome.

01

Why early beats late

Reddit gets nearly 6 billion new pieces of content in six months across a huge number of communities, and 841,314 new communities were created in the second half of 2024 alone. A mention can appear anywhere. The earlier you see a post about you, the more options you have: a report while it is small, a reply while it is fresh, a correction before it is quoted elsewhere.

02

What you can do yourself, free

Search Google for your name or brand with site:reddit.com. Set a Google Alert for the same query. Use Reddit's own search, filtered by "new", for your brand, your founders' names and common misspellings. Check the communities where your industry is discussed. That alone catches a lot, and it is worth doing whether or not you hire anyone.

03

What professional monitoring adds

Consistency (someone actually checks), breadth (name variants, products, executives, domains), triage (what breaks a rule and what is fair comment), and a prepared response. Monitoring finds and reports; it does not stop people posting, and it does not guarantee removal of what it finds. When something does break a rule, it becomes a removal case.

How we handle it

Our route, step by step.

  1. 01

    Set the terms

    Names, brands, products, common misspellings and the communities where they are likely to appear.

  2. 02

    Watch

    Ongoing tracking of new posts and comments.

  3. 03

    Flag

    Violations are reported straight away. Everything else is logged for your decision.

  4. 04

    Report

    A regular summary: what appeared, what was actioned, what to watch.

Every step is logged.

Each action on your case is recorded with its date. You can read the log at any time in your client portal, and reply to us there.

The rulebook

Reddit rules that apply.

Monitoring finds content early. These are the two rules that cover what we most often alert on.

  • Rule 1

    Remember the human

    Alerts help you spot abusive content about you early, so it can be reported before it has been widely shared.

  • Rule 3

    Respect the privacy of others

    Monitoring can catch posts that expose your details, such as a business or home address, before they are copied elsewhere.

Paraphrased from the official Reddit Rules. Moderators also enforce each community's own rules, under Reddit's Moderator Code of Conduct.

By the numbers

What the data shows.

The volume of new content and communities is why manual checking does not work.

  • ~6 billion

    pieces of content posted in six months

    Moderators and admins removed 2.66% of it: 1.42% by moderators and 1.24% by admins.

    Source: Reddit Transparency Report · July to December 2024

Legal background

The law behind it.

Regulation · United States (Federal Trade Commission) · 2024

FTC Rule on the Use of Consumer Reviews and Testimonials

16 CFR Part 465

Effective October 21, 2024, the rule prohibits fake or false consumer reviews and testimonials, buying or conditioning reviews, undisclosed insider reviews, and review suppression through threats or intimidation. Courts can impose civil penalties for knowing violations.

Why it matters here: It cuts both ways: a business cannot seed fake praise, and it should not threaten reviewers to silence them. Honest evidence of a fake review is a legitimate basis for a report.

Statute · United States · 2016

Consumer Review Fairness Act of 2016

15 U.S.C. § 45b

Makes void any provision of a standard-form consumer contract that prohibits or penalises honest consumer reviews, or that takes ownership of the reviewer's rights in a review. The FTC and state attorneys general can enforce it. It took effect in March 2017.

Why it matters here: A business cannot use "non-disparagement" clauses in form contracts to silence honest customers. It also confirms that honest criticism is protected activity, not content to be suppressed.

Real public cases

How it has played out.

A documented public event. It is not one of our clients.

Public case · 2015 · not a client of ours

2015: a car company sues a customer who called it a scam, then settles

Type
Defamation claim over negative online posts
Where
Online forums, including Reddit
What happened
Frederic Lambert wrote online that Saleen Automotive was a scam and compared it to a Ponzi scheme. The company sued him for defamation.
What was done
The case settled in July 2015. Lambert agreed to remove his posts and to make no further defamatory comments. Other terms were not disclosed.
Outcome
The posts were removed by agreement, after a lawsuit.
What it teaches
Sustained, specific accusations of fraud can lead to legal action, and a settlement can include removal. It is also the costly route. Rule-based reports are usually faster for content that breaks a rule.

Public case · 2018 · not a client of ours

2018: a psychiatrist sues Reddit and anonymous commenters over a long discussion

Type
Lawsuit over negative comments about a professional
Where
Reddit, filed in Florida
What happened
A Florida psychiatrist sued Reddit and anonymous users over a discussion of more than 160 comments warning people to stay away from his practice. He asked for the users to be identified and the comments removed.
What was done
He filed suit in January 2018. The news report describing the filing does not say how the case ended, and we have not verified an outcome.
Outcome
Filed. The reported source gives no outcome.
What it teaches
Suing a platform over what users wrote runs into Section 230, and unmasking commenters requires a substantial legal showing. A suit also draws more attention to the discussion.

The outcome

What success looks like.

  • 1

    You hear about it first

    New mentions that matter reach you before they are widely shared.

  • 2

    A short alert, not a flood

    Each alert includes the link, what it says and whether it looks reportable.

  • 3

    One step from a removal

    Anything reportable can become a case with one reply, without starting from zero.

Before you do anything

Mistakes that make it harder.

  • Checking by hand

    Manual searches miss new communities and deleted-and-reposted content.

  • Alert fatigue

    Every mention is not a problem. A filter tells you what is worth your time.

  • Waiting for a customer to tell you

    By then the post has often been seen, copied and shared.

While we work

You see every step.

Sign in with a one-time code sent to your email. Follow the case, reply to us, add links and evidence, and read your invoice there. The invoice is issued only after removal.

How it works

What we need

Send us this.

  • Names, brands and products to monitor
  • Communities of concern
  • Who should receive alerts
  • Past incidents, if any

Questions

About reddit monitoring.

Does monitoring include removal?

Monitoring finds content. Where something breaks a rule, we can pursue removal as a separate case.

Do you monitor private communities?

No. We work with public content only.